Social Experiment

DoublePost

One Instagram page. Each post costs double the last. Post #1 is 10€. How far does it go?

Post #1
10€
Post #5
160€
Post #10
5,120€
Post #15
163,840€
Post #20
5,242,880€

The price ladder

Every post ever published, permanently visible, price forever attached.

Post #1
10€
Post #2
20€
Post #3
40€
Post #4
80€
Post #5
160€
Post #6
320€
Post #7
640€
Post #8
1,280€
Post #9
2,560€
Post #10
5,120€
Post #15
163,840€
Post #20
5,242,880€

How it works

01

Claim the next slot

Each post is numbered. You buy the next available number at the current price. First come, first served.

02

Submit your content

Send your image or video, your caption, and an optional link. Your content goes up on the page permanently.

03

Price doubles

The moment your post is live, the next slot costs exactly twice what you paid. The clock resets. The game continues.

The rules

Simple, transparent, permanent.

Posts are permanent

Once published, a post is never deleted. Your spot on the ladder is forever.

Price is public

Every post displays exactly how much was paid. The price IS the story.

No explicit content

No hate, no illegal products, no adult content. Everything else is fair game.

One post per slot

You buy one number. One image or video. One caption. No edits after publishing.

Sequential only

You can only buy the next available post. No skipping ahead, no reservations.

No refunds

Once you commit to a slot and your content goes live, the transaction is final.

The question isn't if it stops.
It's when.

Every post makes the next one more expensive, more visible, more absurd. The only thing that grows faster than the price is the audience watching it happen.